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January 2009

AutoExpert.ca® is now available in English! You will find more than 20 000 used cars in the largest selection of cars for sale in Quebec

August 2007

From now on Publication Le Guide will work with Les Alliés marketing agency. Visit www.lesallies.ca to find out more about this development.

January 2007

Publication Le Guide
is also owner of www.bargainexpert.ca This web site allows you to advertise all your classified ads for free.

January 2007

Autoexpert.ca has been completely redesigned.Visit now www.autoexpert.ca to sell or buy a pre-owned car !

 
 
Introducing Publications Le Guide

Publications Le Guide (PLG) is a privately held, independent magazine editing and publishing company founded in 1994 by the current President, Mr. Daniel Dubuc and Vice-President, Ms. Raffaella Marino.

Originally working from the spare room of a house, the company sustained considerable year on year growth to finally break through the one million dollar sales barrier in 1997. This growth has persisted throughout the years and Publications Le Guide now employs over 20 individuals and generates a turnover of many millions of dollars.

Building on its founder’s and employees’ specialized and extensive experience, Publications Le Guide revolutionized the market by publishing the first free widely distributed automotive classified advertising magazine. Today, PLG prints over 700,000 copies of this magazine per month, with a target of 1 million per month by 2008.

Thanks to its legendary devotion and great interest in its clients’ satisfaction, you can rest assured that Publications Le Guide always gives the best offer on the market. That is why Publications Le Guide is now editor of a large number of magazines and web sites.

Customer satisfaction is our company’s ultimate goal. This approach distinguishes Publications Le Guide from all its competitors.




Mission, vision and strategy

Vision
Publications Le Guide’s vision is to publish and distribute useful information and advertising, using all available media channels.

Mission
Stemming from its vision and a clear understanding of its core identity, key knowledge and the environment it operates in, Publications Le Guide’s mission is to deliver the best possible offer on the market by creating products and services of a value superior to what the rest of the competition claims to provide. This vision is supported by two fundamental features that provide the foundation for all of PLG’s activities: our team’s true devotion to identifying and meeting our clients’ true needs, combined with a deep interest in our customers’ total satisfaction.

Strategy
Since day one, Publications Le Guide has focused on planning a short, mid and long-term strategy. The company's strategic decisions, such as technological upgrades, financial investment, employee recruitment are always made with an eye focused on the future and PLG’s development.




Markets, clients and consumers

Autoexpert.ca

Publications Le Guide provides services at both the client level (e.g. dealers, etc.) and also to consumers (e.g. end users, readers, etc.). It does so through multiple media channels including the Internet, print, video and email in order to reach the largest possible number of clients.

PLG prints many car guides aimed specifically at Montreal and the Greater Montreal region. Publications Le Guide also owns several other titles that are distributed in Quebec City and the surrounding area.

Copyright 1994 - 2008
Publications Le Guide